{"id":52001,"date":"2024-04-17T05:44:19","date_gmt":"2024-04-17T03:44:19","guid":{"rendered":"https:\/\/faircompany.de\/criteria\/"},"modified":"2026-07-29T14:20:16","modified_gmt":"2026-07-29T12:20:16","slug":"criteria","status":"publish","type":"page","link":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/","title":{"rendered":"Criteria"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;premium-button unternehmen&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Guidelines as<br \/>\nFair Company<\/h2>\n<p>What criteria must companies meet to be considered a Fair Company? What do young professionals expect from their future employer?<\/p>\n<p>From corporate culture to room for individuality and development to sustainability and social responsibility: These criteria are crucial for the talents of tomorrow.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row module_class=&#8221;grafik&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/08\/criteria-graph.png&#8221; alt=&#8221;Criteria Graph&#8221; title_text=&#8221;Criteria Graph&#8221; _builder_version=&#8221;4.25.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;unternehmen&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f7f7f7&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Background:<\/strong><\/h2>\n<p>The Fair Company questionnaire bundles all the knowledge of the major generational studies. Since 2019, all relevant insights regarding Generation Y and Generation Z and their expectations of employers have been collected and the essential points summarized in categories. In line with the development of the labor market and expectations of employers, the questionnaire is regularly updated, with the most recent update in 2024 to the latest state of scientific knowledge. The latest major studies were considered (e.g., Youth in Germany 2023, EY Student Study 2022, Shell Study, Zenjob Gen-Z Study, Youth Study Young Europe, etc.), and both the entrance examination for companies as well as the feedback from young professionals have been supplemented and updated. For example, the issue of (job) security has gained importance due to the numerous crises of recent years. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; module_class=&#8221;u-text&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]Scientific partner of Fair Company is the Institute for Employment and Employability (IBE), which, under the direction of Prof. Jutta Rump, develops the criteria and the questionnaire and reviews the companies.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/04\/IBE-logo.svg&#8221; alt=&#8221;IBE Logo&#8221; title_text=&#8221;IBE Logo&#8221; module_class=&#8221;logo-links&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; module_class=&#8221;erfahrung erfahrung2 &#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#427188&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_code module_class=&#8221;erfahrung-titel striche-weiss&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Voices from the<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->Fair Companies<\/h2>\n<p><!-- [et_pb_line_break_holder] -->[\/et_pb_fullwidth_code][et_pb_fullwidth_slider show_pagination=&#8221;off&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#427188&#8243; content_width=&#8221;100%&#8221; content_max_width=&#8221;1440px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_slide image=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/Haertl_1b_10x10cm.jpg&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; sticky_transition=&#8221;on&#8221;]\u201eA great confirmation: Handelsblatt and the Institute for Employment and Employability certify TM Ausbau as\u201eFair Company\u201cand rate our commitment to fairness in the professional world very positively. The focus is on development opportunities and working conditions especially for career starters and young professionals. A topic that is very close to our hearts, because at TM Ausbau, the focus has always been on people. We are very pleased about the certification and look forward to continuing to build the future together with many young talents.\u201c<\/p>\n<p>Roland H\u00e4rtl<br \/>\nManaging Director, TM Ausbau<br \/>\n[\/et_pb_slide][et_pb_slide image=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/rclarke-scaled.jpg&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#427188&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; sticky_transition=&#8221;on&#8221;]<\/p>\n<p style=\"text-align: left\">In job interviews, we find that more and more questions are asked about commitment and responsibility, social aspects and sustainability. And applicants ask about Fair Company. Therefore, we are proud to have been a member company and recognized for over ten years.\u201d<\/p>\n<p>&nbsp;<\/p>\n<div class=\"views-field views-field-field-testimonial-name\">Rita Clarke<br \/>\nHead of Recruiting\/Training, H\u00f6rmann KG Verkaufsgesellschaft<\/div>\n<p>[\/et_pb_slide][et_pb_slide image=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/Marquardt-Maren_Thyssengas-Avatar.jpg&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#427188&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; sticky_transition=&#8221;on&#8221;]<\/p>\n<p style=\"text-align: left\">\u201eThe certification was actually almost \u201coverdue\u201d for us, as the criteria for fair working conditions have long been our standards at Thyssengas. We are proud to now be part of the Fair Company initiative and thus support the nationwide network of committed employers. For us, it is clear: We want to continue in the same way and offer students and career starters exciting perspectives at Thyssengas!\u201d<\/p>\n<p>&nbsp;<\/p>\n<div class=\"views-field views-field-field-testimonial-name\">Maren Marquardt<br \/>\nHuman Resources, Thyssengas<\/div>\n<p>[\/et_pb_slide][et_pb_slide image=&#8221;https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/2020_Schneider-Christiane-scaled.jpg&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#427188&#8243; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; sticky_transition=&#8221;on&#8221;]<\/p>\n<p style=\"text-align: left\">\u201eAs a mutual insurance association, mutual respect and help are at the core of our corporate philosophy. Therefore, we are very pleased that the Fair Company audit has confirmed this and that we were able to convince in all areas. The award highlights our strengths as a fair and innovative employer and appeals to qualified and motivated young talents that we want to win for our company.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>Christiane Schneider,<br \/>\nHead of HR, WWK Versicherungen<br \/>\n[\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;premium-button unternehmen&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\"><strong>How do young professionals themselves evaluate their Fair Companies?<\/strong><\/p>\n<p style=\"text-align: center\"><a class=\"premium-button\" title=\"To the feedback and voices\" href=\"\/fairness\/\" rel=\"noopener\">To the feedback and voices<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guidelines as Fair Company What criteria must companies meet to be considered a Fair Company? What do young professionals expect from their future employer? From corporate culture to room for individuality and development to sustainability and social responsibility: These criteria are crucial for the talents of tomorrow. Background: The Fair Company questionnaire bundles all the knowledge of the major generational studies. Since 2019, all relevant insights regarding Generation Y and Generation Z and their expectations of employers have been collected and the essential points summarized in categories. In line with the development of the labor market and expectations of employers, the questionnaire is regularly updated, with the most recent update in 2024 to the latest state of scientific knowledge. The latest major studies were considered (e.g., Youth in Germany 2023, EY Student Study 2022, Shell Study, Zenjob Gen-Z Study, Youth Study Young Europe, etc.), and both the entrance examination for companies as well as the feedback from young professionals have been supplemented and updated. For example, the issue of (job) security has gained importance due to the numerous crises of recent years. Scientific partner of Fair Company is the Institute for Employment and Employability (IBE), which, under the direction of [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":52020,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-template-unterseite.php","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" module_class=\"premium-button unternehmen\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#FFFFFF\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"]<h2><span>Guidelines as<\/span><br \/>Fair Company<\/h2>\r\n<p>What criteria must companies meet to be considered a Fair Company? What do young professionals expect from their future employer?<\/p>\r\n<p>From corporate culture to room for individuality and development to sustainability and social responsibility: These criteria are crucial for the talents of tomorrow.<\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_column][\/et_pb_row][et_pb_row module_class=\"grafik\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_image src=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/05\/White-Colorful-Modern-Diagram-Graph.png\" title_text=\"White Colorful Modern Diagram Graph\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#FFFFFF\" global_colors_info=\"{}\"][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" module_class=\"unternehmen\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#f7f7f7\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"]<h2><strong>Background:<\/strong><\/h2>\r\nThe Fair Company questionnaire bundles all the knowledge of the major generational studies. Since 2019, all relevant insights regarding Generation Y and Generation Z and their expectations of employers have been collected and the essential points summarized in categories. In line with the development of the labor market and expectations of employers, the questionnaire is regularly updated, with the most recent update in 2024 to the latest state of scientific knowledge. The latest major studies were considered (e.g., Youth in Germany 2023, EY Student Study 2022, Shell Study, Zenjob Gen-Z Study, Youth Study Young Europe, etc.), and both the entrance examination for companies as well as the feedback from young professionals have been supplemented and updated. For example, the issue of (job) security has gained importance due to the numerous crises of recent years. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\"3_4,1_4\" module_class=\"u-text\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"3_4\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"]<p>Scientific partner of Fair Company is the Institute for Employment and Employability (IBE), which, under the direction of Prof. Jutta Rump, develops the criteria and the questionnaire and reviews the companies.<\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_4\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_image src=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/04\/IBE-logo.svg\" alt=\"IBE Logo\" title_text=\"IBE Logo\" module_class=\"logo-links\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" fullwidth=\"on\" module_class=\"erfahrung erfahrung2 \" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#427188\" global_colors_info=\"{}\"][et_pb_fullwidth_code module_class=\"erfahrung-titel striche-weiss\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"]<h2><span>Voices from the <\/span><br><!-- [et_pb_line_break_holder] -->Fair Companies<\/h2>[\/et_pb_fullwidth_code][et_pb_fullwidth_slider show_pagination=\"off\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#427188\" content_width=\"100%\" content_max_width=\"1440px\" global_colors_info=\"{}\"][et_pb_slide image=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/Haertl_1b_10x10cm.jpg\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\" sticky_transition=\"on\"]<p><span>\u201e<\/span><span>A great confirmation: Handelsblatt and the Institute for<\/span><span> Employment and Employability certify TM Ausbau as<\/span><span>\u201e<\/span><span>Fair Company<\/span><span>\u201c<\/span><span>and rate our commitment to fairness in the professional world very positively. The focus is on development opportunities and working conditions especially for career starters and young professionals. A topic that is very close to our hearts, because at TM Ausbau, the focus has always been on people. We are very pleased about the certification and look forward to continuing to build the future together with many young talents.<\/span><span>\u201c<br \/><\/span><\/p>\r\n<p><span>Roland H\u00e4rtl<br \/>Managing Director, TM Ausbau<\/span><\/p>[\/et_pb_slide][et_pb_slide image=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/rclarke-scaled.jpg\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#427188\" background_enable_color=\"on\" global_colors_info=\"{}\" sticky_transition=\"on\"]<p style=\"text-align: left\"><span>In job interviews, we find that more and more questions are asked about commitment and responsibility, social aspects and sustainability. And applicants ask about Fair Company. Therefore, we are proud to have been a member company and recognized for over ten years.\u201d<\/p>\r\n<p><\/span><\/p>\r\n<div class=\"views-field views-field-field-testimonial-name\">Rita Clarke<br \/>Head of Recruiting\/Training, H\u00f6rmann KG Verkaufsgesellschaft<\/div>[\/et_pb_slide][et_pb_slide image=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/Marquardt-Maren_Thyssengas-Avatar.jpg\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#427188\" background_enable_color=\"on\" global_colors_info=\"{}\" sticky_transition=\"on\"]<p style=\"text-align: left\"><span>\u201eThe certification was actually almost \u201coverdue\u201d for us, as the criteria for fair working conditions have long been our standards at Thyssengas. We are proud to now be part of the Fair Company initiative and thus support the nationwide network of committed employers. For us, it is clear: We want to continue in the same way and offer students and career starters exciting perspectives at Thyssengas!\u201d<\/span><\/p>\r\n<p>\u00a0<\/p>\r\n<div class=\"views-field views-field-field-testimonial-name\">Maren Marquardt<br \/>Human Resources, Thyssengas<\/div>[\/et_pb_slide][et_pb_slide image=\"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/2020_Schneider-Christiane-scaled.jpg\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"#427188\" background_enable_color=\"on\" global_colors_info=\"{}\" sticky_transition=\"on\"]<p style=\"text-align: left\"><span>\u201eAs a mutual insurance association, mutual respect and help are at the core of our corporate philosophy. Therefore, we are very pleased that the Fair Company audit has confirmed this and that we were able to convince in all areas. The award highlights our strengths as a fair and innovative employer and appeals to qualified and motivated young talents that we want to win for our company.\u201d<\/span><\/p>\r\n<p>\u00a0<\/p>\r\n<p>Christiane Schneider,<br \/>Head of HR, WWK Versicherungen<\/p>[\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=\"1\" module_class=\"premium-button unternehmen\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.0\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"default\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<p style=\"text-align: center\"><strong>How do young professionals themselves evaluate their Fair Companies?<\/strong><\/p>\r\n<p style=\"text-align: center\"><a class=\"premium-button\" href=\"\/fairness\/\" rel=\"noopener\" title=\"To the feedback and voices\">To the feedback and voices<\/a><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","footnotes":""},"class_list":["post-52001","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Criteria | Fair Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/faircompany.de\/en\/for-companies\/criteria\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Criteria | Fair Company\" \/>\n<meta property=\"og:description\" content=\"Guidelines as Fair Company What criteria must companies meet to be considered a Fair Company? What do young professionals expect from their future employer? From corporate culture to room for individuality and development to sustainability and social responsibility: These criteria are crucial for the talents of tomorrow. Background: The Fair Company questionnaire bundles all the knowledge of the major generational studies. Since 2019, all relevant insights regarding Generation Y and Generation Z and their expectations of employers have been collected and the essential points summarized in categories. In line with the development of the labor market and expectations of employers, the questionnaire is regularly updated, with the most recent update in 2024 to the latest state of scientific knowledge. The latest major studies were considered (e.g., Youth in Germany 2023, EY Student Study 2022, Shell Study, Zenjob Gen-Z Study, Youth Study Young Europe, etc.), and both the entrance examination for companies as well as the feedback from young professionals have been supplemented and updated. For example, the issue of (job) security has gained importance due to the numerous crises of recent years. Scientific partner of Fair Company is the Institute for Employment and Employability (IBE), which, under the direction of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/faircompany.de\/en\/for-companies\/criteria\/\" \/>\n<meta property=\"og:site_name\" content=\"Fair Company\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-29T12:20:16+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Criteria | Fair Company","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/","og_locale":"en_US","og_type":"article","og_title":"Criteria | Fair Company","og_description":"Guidelines as Fair Company What criteria must companies meet to be considered a Fair Company? What do young professionals expect from their future employer? From corporate culture to room for individuality and development to sustainability and social responsibility: These criteria are crucial for the talents of tomorrow. Background: The Fair Company questionnaire bundles all the knowledge of the major generational studies. Since 2019, all relevant insights regarding Generation Y and Generation Z and their expectations of employers have been collected and the essential points summarized in categories. In line with the development of the labor market and expectations of employers, the questionnaire is regularly updated, with the most recent update in 2024 to the latest state of scientific knowledge. The latest major studies were considered (e.g., Youth in Germany 2023, EY Student Study 2022, Shell Study, Zenjob Gen-Z Study, Youth Study Young Europe, etc.), and both the entrance examination for companies as well as the feedback from young professionals have been supplemented and updated. For example, the issue of (job) security has gained importance due to the numerous crises of recent years. Scientific partner of Fair Company is the Institute for Employment and Employability (IBE), which, under the direction of [&hellip;]","og_url":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/","og_site_name":"Fair Company","article_modified_time":"2026-07-29T12:20:16+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/","url":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/","name":"Criteria | Fair Company","isPartOf":{"@id":"https:\/\/faircompany.de\/en\/#website"},"datePublished":"2024-04-17T03:44:19+00:00","dateModified":"2026-07-29T12:20:16+00:00","breadcrumb":{"@id":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/faircompany.de\/en\/for-companies\/criteria\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/faircompany.de\/en\/for-companies\/criteria\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/faircompany.de\/en\/"},{"@type":"ListItem","position":2,"name":"Main page Companies","item":"https:\/\/faircompany.de\/en\/fuer-unternehmen\/"},{"@type":"ListItem","position":3,"name":"Criteria"}]},{"@type":"WebSite","@id":"https:\/\/faircompany.de\/en\/#website","url":"https:\/\/faircompany.de\/en\/","name":"Fair Company","description":"Die Initiative f\u00fcr faire Arbeitgeber","publisher":{"@id":"https:\/\/faircompany.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/faircompany.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/faircompany.de\/en\/#organization","name":"Fair Company ist eine Initiative der Handelsblatt GmbH","alternateName":"Handelsblatt GmbH","url":"https:\/\/faircompany.de\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/faircompany.de\/en\/#\/schema\/logo\/image\/","url":"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/logo-1.png","contentUrl":"https:\/\/faircompany.de\/wp-content\/uploads\/2024\/06\/logo-1.png","width":280,"height":357,"caption":"Fair Company ist eine Initiative der Handelsblatt GmbH"},"image":{"@id":"https:\/\/faircompany.de\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/pages\/52001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/comments?post=52001"}],"version-history":[{"count":11,"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/pages\/52001\/revisions"}],"predecessor-version":[{"id":52911,"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/pages\/52001\/revisions\/52911"}],"up":[{"embeddable":true,"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/pages\/52020"}],"wp:attachment":[{"href":"https:\/\/faircompany.de\/en\/wp-json\/wp\/v2\/media?parent=52001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}